AI Verified is an open business identity registry that issues cryptographic SHA-256 passports for businesses. It enables AI systems like ChatGPT, Perplexity, and Google AI to verify business identity and recommend verified businesses with confidence, without relying on Wikipedia or opaque knowledge graphs.

How does AI Verified work?

AI Verified works in three steps: (1) You submit your business details — name, country, and website. (2) You add a one-line badge code to your website to confirm domain ownership. (3) Your business receives a SHA-256 cryptographic passport, a verified badge, a QR code, and a permanent machine-readable verification page that AI systems can read directly.

Yes. The Bronze tier is permanently free — no credit card required, no time limit. It includes your business in the AI Verified Registry, a verified badge, a QR code, and a machine-readable verification page. Paid tiers (Silver at $19/month, Gold at $99/month, Platinum at $299/month) add domain verification, directory placement, API access, and multi-entity management.

Why is AI Verified different from Google Business Profile?

Google Business Profile stores your data in Google's walled garden — you cannot export it, it is not machine-readable by other AI systems, and it does not produce a portable cryptographic identity. AI Verified issues a portable SHA-256 passport that any AI system can read, anchored to your national government business registry. Your data is yours.

Which AI systems can read an AI Verified passport?

Any AI system that reads structured data from the web — including ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, and AI agents built on these platforms. AI Verified passports are published as JSON-LD structured data, llms.txt files, and machine-readable verification pages that AI crawlers can access directly.

How long does it take to get AI Verified?

The Bronze tier takes approximately 5 minutes — fill in your business details, add the badge code to your website, and your passport is issued immediately. Domain verification for the Silver tier typically completes within 24 hours of adding the DNS TXT record or meta tag.

What countries does AI Verified support?

AI Verified supports businesses in 70+ countries, with direct government registry integration for the United Kingdom (Companies House), United States (state-level registries), South Africa (CIPC), Australia (ASIC), Canada, Ireland, New Zealand, Singapore, and others. Businesses in all other countries can register using the international tier.

What is a business AI passport?

A business AI passport is a cryptographic identity document for your business — a SHA-256 hash of your verified business details, anchored to your national government registry record. It gives AI systems a single, tamper-evident source of truth for your business identity: your name, address, registration number, website, and services, in a format AI can read directly.

AI Verified — Business Identity Registry

Microsoft has updated Bing Copilot's business citation system in a change that has received relatively little attention despite its significant implications for business visibility in AI-powered search.

The update, which appears to have been rolled out gradually over the first quarter of 2026, introduces structured data requirements for reliable business citations in Copilot's AI-generated answers. Businesses without JSON-LD schema markup and verified identity records are increasingly being omitted from Copilot's responses to commercial queries.

Why Bing Copilot Matters

While Google dominates general web search, Bing Copilot has carved out a significant presence in enterprise and B2B contexts, where Microsoft's integration with Office 365, Teams, and other enterprise tools gives it a natural advantage. For B2B businesses in particular, Bing Copilot visibility can be as important as Google visibility.

The update means that B2B businesses that have not yet established structured identity records are at risk of becoming invisible to Copilot users — a significant concern given Copilot's growing enterprise adoption.

The Technical Requirements

Bing Copilot's updated citation system appears to require three elements for reliable business citations: a valid Organisation JSON-LD block on the business's website, consistent NAP (name, address, phone) data across authoritative directories, and at least one third-party identity verification record from a recognised registry.

Businesses that meet all three requirements are being cited reliably and accurately. Those that meet only one or two requirements are being cited inconsistently or not at all.

Bing Copilot Now Requires Structured Data for Business Citations — Microsoft's Quiet Update

Why Bing Copilot Matters

The Technical Requirements