Bronze is a public business identity. Silver means the listed website connection is confirmed. Gold is a fuller owner-managed identity. Shopify and Amazon are not their own seals.
The seal is the same family. The line under it names the record. It is not a separate product, a rating, or an endorsement.
An owner-managed business identity that can include additional supporting records, sources, and identity information. Gold is $297 per year. Paying does not mean every source was independently checked, that a government record was confirmed, or that the business is recommended.
The connection between the business identity and its listed website has been confirmed through the supported check. Silver is free. It is not a paid plan.
A basic public identity record created from available business information. The business does not have to apply or pay to have a public record. Bronze is not a purchased homepage sticker.
A Shopify store, a creator, a consultancy, or a software company can have a Bronze public identity. When the website connection is confirmed, that is Silver. Gold is the fuller owner-managed record at $297 per year. Payment does not confirm the website, prove control of a domain, or check a government record. The same three meanings apply to trades, SaaS, churches, franchises, and marketplace sellers.
We do not mint “AI Verified Shopify” or “AI Verified Amazon.” Those are platforms. The file says Ecommerce or Marketplace seller. Gold stays Gold so one paid mark exists.
A creator, a trading name, or an independent representative can be the public identity. That record starts at Bronze. Silver is the free website connection when there is a site to connect. Gold is the optional fuller identity at $297/year.
You do not need a Person add-on to be an artist, a Brand add-on to use a trading name, or another paid identity to be an independent representative.
Person, Brand, and Publication still exist. They are add-ons for an extra file after a company already has Gold: a personal site, an additional brand or shop URL, or a publication title, each at $97/year. An additional physical location is $147/year. They are not the way into the registry. Who AI Verified is for · How it works.
Until the website connection is confirmed, the second line on the seal is the record type. It is not a new product.
A local business. A map listing can be part of the record. It is not required for every Bronze identity.
They own the cart — Shopify, Woo, custom. Not a marketplace stall.
Amazon, Etsy, eBay stall. The seller profile is a channel. It is not a second company, and Gold is not a domain-control test.
Company that sells past one city. LinkDaddy sits here.
Software product with its own domain.
Charity or NGO. Same three identity levels.
Church, mosque, temple, ministry.
$97/year add-on after the company is Gold. An extra public URL under that company. Not a second Gold. Not required when the trading name is itself the business identity.
$97/year add-on after the company is Gold. Goes on a separate personal site. Not a second Gold. Not required for a creator whose public identity is the business.
$97 after the publisher is Gold. Title file. Not a company Gold.
The picture is not the product. The link behind it is. Gold paste goes through seal.js so the image always matches the live file. Then publish the public business profile URL everywhere else — website, press, social, signature. That playbook is on How to use your Gold record.
Create or claim my business identity See pricing
Bronze is not a badge you buy. If a record already exists, review and claim that record. Do not create a second record.