Wiki · citable explainer

Entity Resolution for Businesses

Entity resolution is matching real-world organizations to a single coherent identity across maps, web, registries, and AI systems.

Entity resolution links fragmented mentions of a business — maps profiles, websites, filings, reviews — into one identity. When resolution fails, answer engines invent addresses, merge competitors, or omit the organization entirely.

AI Verified passports act as a stable public identity node: one forensic hash, observed NAP signals, optional domain attestation, and association to real place Wikidata Q-ids without inventing SME Wikipedia pages.

What is entity resolution?
Entity resolution is the process of determining that different records or mentions refer to the same real-world organization.

Why do LLMs hallucinate business details?
When public identity signals are weak or contradictory, generative systems fill gaps. Structured, selective registries reduce that entropy.

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