Library
What the words actually mean
293 explainers on identity, verification, and what answer engines need. Start with why this exists. Then pick a topic.
The registry holds the company files. This library explains the ideas those files sit in — so a person and a model are not using two different dictionaries.
We do not invent Wikipedia pages for small firms. We point at real concepts that already exist, and we keep the writing short enough to quote.
Why this exists · What is AI Verified? · Who qualifies · How a file is built
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Fundamentals & definitions 67
Accountants: How to Refer Clients to AI Verified
Refer identity packaging; do not put tax PDFs in public JSON.
Agentic Marketplace Roadmap
Identity first, then agent representation.
Aggregate Rating Ethics
Do not mint AggregateRating schema unless you are the rating authority.
AI Procurement Checklists
Procurement needs entity clarity beyond a marketing site.
AI Verified Affiliate Programme Guide
Approved partners: 50% residual, ref tracking, 30-day hold.
AI Verified for Digital Agencies
Productise packaging — not fake rank promises.
Approved Description Policy
Descriptions stay factual and unique — no fabricated awards.
Association Inventory — Linking SMEs to the Knowledge Graph Without Fake Notability
SMEs lack encyclopaedic notability. Association inventory is the honest alternative: validate real Q-ids and Wikipedia links for places and trades, attach th…
Association Inventory Explained
Real place/activity Q-ids without inventing SME items.
B2B Trust Signals in the AI Era
In the AI era, B2B trust requires layered signals: verified organisational identity, structured data, consistent listings, and performance proof — not review…
Bing Copilot and Business Answers
Copilot-style answers still depend on consistent structured identity sources.
Business Coaches and AI Verified
Solo brands still need domain-level identity hygiene.
Business Number and Canadian Identity
How Canadian businesses package public identity for people and AI systems — registries, domains, and selective third-party records.
Carbon Border Adjustment Mechanism (Business Identity Angle)
CBAM is EU climate-trade policy; it is not an AI Verified certificate.
Definition Hijack: Verified
Verified should mean evidence states, not paid directory placement.
Domain Control via DNS TXT
TXT challenges prove domain control on Gold upgrade.
Domain Control via Meta Tag
Meta challenges are a fallback when DNS cannot be edited.
EIN and Public Identity
EIN disclosure must be intentional; tax returns never belong in public JSON.
Evidence Changelog and Freshness Policy
Identity records should show what was observed and when. Changelog versions beat anonymous scrape pages. Freshness is tiered so free records stay sustainable.
Evidence Changelog Explained
Append-only history of evidence events.
Financial Regulation and Business Identity
Licences remain authoritative; public passports are a discovery layer only.
Friction Index Dimensions
Names structural obstacles between SMEs and trustworthy machine identity.
Google Maps URL as Evidence
Maps URLs and CIDs corroborate local public presence when they exist — never fabricated.
GST/VAT as Identity Signals
Tax IDs can corroborate B2B existence when disclosure is intentional.
How Category Purity Works
Hubs use primary trade, not every secondary GBP tag.
How Long Does It Take for AI to Index My Website?
No universal SLA — control crawlability and clarity.
How to Choose Primary Category
Primary category reflects the real core trade for hub purity.
How to Disambiguate Similar Business Names
Separate legal entities need separate domains, NAP discipline, and passports.
How to Get My Business Verified by AI
Identity packaging and corroboration — not a secret ChatGPT switch.
How to Remove Wrong AI Information About My Business
You fix sources; you do not delete the model.
How to Respond to AI Misrepresentation
Correct sources, package identity, re-test — models lag.
Internal Linking for Topical Authority
Links turn pages into a traversable knowledge graph.
Is AI Verified the Same as Verified on Google?
Different systems, different evidence, different jobs.
Language-Ready Architecture
Structured fields keep multilingual presentation possible without inventing facts.
Media Hub Attribution Rules
The media hub indexes third-party coverage with accurate attribution and short fair excerpts.
Multi-Location Brand Identity
HQ and store locations are different passport scopes.
Page Speed as Trust
Slow pages waste crawl budget; sealed JSON reduces machine dependence on CMS bloat.
Personal Brand vs Firm Identity for Agents
Agent and brokerage identities must stay distinct in public packages.
Press Release Strategy for AI Verified Businesses
Carry passport short URLs and honest evidence language.
Proximity and Local Intent
Local intent queries use location context; passports only carry real coordinates and Place IDs.
Reducing Entity Conflation
Stop wrong merges with unique domains, stable phones, and structured sameAs signals.
robots.txt and AI Crawlers
robots.txt and AI Crawlers — selective business identity and AI visibility guidance from AI Verified. Evidence-based records, not paid 'best of' lists.
Service-Area Businesses Explained
Valid Type A without faking a storefront address.
Small Business AI Search Patterns
Small Business AI Search Patterns — a plain-English explainer on AI Verified. Not a ranking package. Not a directory slot.
The SME Notability Problem
Commercial legitimacy is not encyclopaedic notability.
Topical Authority as a Jigsaw
Connected doctrine beats isolated posts.
Verified Agent Disclosure
Agents that speak for brands need organizational identity disclosure.
Verified Category Hubs — Collections of Classified Identity Records
Hubs list verified public identity records in a category and place when enough pure records exist. Gold sorts first. “Best” in FAQs means verified identity, …
Verified Identity for AI Agents — Future Boundary
Agents need an organizational identity spine before they represent a brand.
Voice Assistants and Business Identity
Spoken answers punish ambiguous NAP harder than long-form pages.
Waiting List Perception for Selective Registries
Earned access vs scrape-everyone directories.
Web Design Agencies: AI Verified at Website Launch
Ship schema, NAP, optional Gold passport at launch.
What Is a Crawl Budget?
What Is a Crawl Budget? — selective business identity and AI visibility guidance from AI Verified. Evidence-based records, not paid "best of" lists.
What Is a Digital Twin for Business?
Here, a digital twin means a machine-readable identity package mirroring the organization.
What Is a Public Business Record?
A packaged identity document with an explicit evidence state.
What Is a Trust Signal for Businesses?
A trust signal is any public cue that reduces uncertainty about whether an organisation is real, correctly identified, or suitable to engage — from domain co…
What Is AI Search and How Does It Work?
What Is AI Search and How Does It Work? — a plain-English explainer on AI Verified. Not a ranking package. Not a directory slot.
What is AI Verified?
AI Verified is a public registry of business identity files. Each file states who the company is, how to reach it, and what evidence sits behind those facts.…
What Is Domain Attestation?
Domain attestation is cryptographic or challenge-based proof that the operator of an identity record controls the published website domain — the technical co…
What Is Entity Authority and How Do I Build It?
Build authority with consistency, corroboration, and durable machine-readable records.
What Is Entity Authority?
Entity authority is system confidence in a resolved organization identity.
What is Entity SEO?
Entity SEO is optimising for how search and AI systems understand real-world entities — organisations, places, products — rather than only ranking pages for …
What Is Machine-Readable Identity?
Identity software can parse without guessing from marketing HTML.
What Is Selective Classification?
Selective classification admits evidence-qualified businesses — not every scraped row.
What is SHA-256 hashing?
SHA-256 turns a file into a 64-character fingerprint. AI Verified uses that fingerprint as the public address of a business identity record so the file canno…
White-Label AI Verified Options
Partners can resell packaging; evidence states stay honest.
Why Does AI Give Wrong Information About My Business?
Thin or conflicting sources drive confident errors.